Run one market under three taxes: lump-sum, specific, and ad valorem.
A lump-sum tax is a fixed bill, so it never enters the price decision. Trade stays untouched. A specific tax drives a fixed wedge into every unit sold. An ad valorem tax widens the wedge by a share of the price. Only wedged taxes shrink trade and leave a loss triangle. The two wedge formulas are below.
For example, three taxes visit a 🍬 candy shop. The lump-sum tax is 10,000 won a month, sold or not. The specific tax takes 100 won per candy. The ad valorem tax takes 10 percent of the price. Only the per-candy taxes raise the price and shrink how many get bought.
A specific tax of t=3 lands on each pack of cigarettes.
The market has demand P=12−Q and supply P=2+Q.
Find the traded quantity, the revenue, and the deadweight loss.
Specific tax 3 — the wedge pushes quantity from 5 down to 3.5.Show proof
Untaxed, equilibrium is 12−Q=2+Q, so Q=5 and P=7. A specific tax cuts quantity by B+Dt=23=1.5, leaving Q=3.5.
Buyers pay Pb=12−3.5=8.5 while sellers receive Ps=2+3.5=5.5. Revenue is 3×3.5=10.5.
Deadweight loss is the lost-trade triangle, 2(B+D)t2=49=2.25. With equal slopes the tax is split half and half — who pays is decided by responsiveness, not by the law's wording.
Now tax the same market with an ad valorem tax of 30% — a tax proportional to price, like a VAT.
What are the quantity, the wedge, and the revenue? How does it differ from a specific tax?
Ad valorem 30% — the wedge opens in proportion to the price.Show proof
Under an ad valorem tax the buyer's price is 1.3 times the seller's: Pb=1.3Ps. Feeding that into demand and supply, 12−Q=1.3(2+Q) gives Q≈4.09.
Sellers receive Ps≈6.09 and buyers pay Pb≈7.91, so the wedge is about 1.83; revenue is 1.83×4.09≈7.46 and deadweight loss is about 0.83.
The difference is the wedge's character.
A specific wedge is a fixed amount per unit, but an ad valorem wedge is proportional to price — pricier goods, bigger wedge.
That is why ad valorem revenue rides along with prices.